Content Calendar Template - Social Media Planner for Excel & Google Sheets
Plan a whole month of content in one sitting — and actually see it.
Content Calendar Template - Social Media Planner for Excel & Google Sheets costs $7.99 on Gumroad. Made by Nam Trung Studio (Spreadsheet templates).
This Content Calendar & Social Media Planner is a spreadsheet template for Excel and Google Sheets. Add a publish date and a title, and your post appears on the monthly calendar automatically, tagged by platform. The dashboard then shows what's planned, what's published, what's due this week and what's overdue.
Made for creators, small businesses and social media managers who post across several platforms and are tired of juggling notes, apps and sticky notes.
Dashboard
- Planned / published / due next 7 days / overdue for any month
- Pipeline by status and content mix by pillar (with simple bar charts)
- Posts, published and views for each platform
- Your top 5 posts by views
Monthly calendar
- Choose any month and year from a dropdown
- Fills itself from your tracker — up to 3 posts per day plus a "+N more" counter
- Platform codes (YT, TT, IGR, IG, LI…) so you can see the mix at a glance
CONTENT TRACKER (1,000 rows)
- Publish date, platform, format, content pillar, title, hook, status
- Caption / CTA, hashtags, link, views, likes, comments, notes
- Colour-coded status: Idea → Drafting → Filming → Editing → Scheduled → Published → On Hold
- Past-due posts turn red automatically
Ideas bank
- Capture ideas with pillar, best platform, priority and source
- Mark an idea "Moved" and it crosses itself out
Settings
- 14 platforms, 10 formats, 8 content pillars — rename or add your own; every dropdown updates
Start here
- 5-minute quick-start guide (also included as a PDF)
Works with
- Microsoft Excel 2016, 2019, 2021, Excel 365 and Excel for Mac
- Google Sheets (free) — File › Import › Upload the .xlsx file
- No macros, no add-ons, no subscription
Not designed for Apple Numbers or phone-only use
What you receive
- Content-Calendar-Planner.xlsx
- READ-ME-FIRST.pdf (quick-start + Google Sheets steps)
This is a DIGITAL DOWNLOAD — nothing will be shipped. After purchase, download the files from your Gumroad receipt email or your Gumroad Library.
The template comes with sample posts so you can see how everything works — delete them in one step and add your own. Everything is in English.
Good to know
- For personal or business use by one person/team. Please don't resell or share the file.
- If anything doesn't work, message me and I'll help you fix it.